FLYDE

Attribution Hub

Attribution Hub uses flexible attribution models to reveal how each touchpoint drives conversion, so you can identify top-performing channels and optimize campaigns with confidence.

Your stack, with a layer of insight

Today, most customer journeys span multiple touchpoints. Yet each platform measures independently, often assigning more credit than it deserves.

Attribution Hub connects to your stack, unifies all your channels, and applies unbiased attribution models based on your first-party data. This lets you see clearly which touchpoints truly drive conversion and optimize your decisions, without changing your stack or migrating.

Attribution models:

First-touch
Last-touch
Linear
Data-driven

Features:

Reconciliation
Path analysis
Budget optimizer
Alertas

The impact of real insights

Informed decisions

Stop guessing and start investing. Every euro goes where it truly generates return.

Scale with confidence

When you know what works, you can invest confidently. Growth becomes predictable.

Preparation for the future

First-party data, privacy-compliant, and ready to scale into a full data platform.

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Budget optimization

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Cross-channel visibility

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Reduced time to generate reports

Here are a few of the many benefits of Attribution Hub:

Connect in hours, not months.

It integrates with your existing stack through preconfigured connectors, with no migrations, risks, or friction, enabling a fast and secure connection.

Built for the challenges of user-level tracking

Built for a cookieless world, rising privacy regulations, and restricted access to granular insights on platforms like Google and Meta.

Real-time

With a complete, up-to-date view of all your channels, you never lose sight of real performance.

Attribution Hub is the insight layer that reveals each channel’s impact on conversion.

Ready to get started?

Spend 15 minutes with us and discover how much FLYDE can decomplicate your day-to-day life.