We weren't born to analyze data. We were born from watching it go to waste.
FLYDE exists because we lived the problem from the inside: brands with more data than ever and fewer answers than ever. This is the story of how we decided to untangle it.
We came from building, not theorizing
Before FLYDE we spent years building custom software for real companies. From that trench we saw a pattern repeat client after client: they invested in tools, accumulated data in systems that didn't talk to each other and, even so, couldn't answer the most basic questions about their business. Who are my best customers? Which ones are about to leave? Which channel really sells?
An AI layer over the chaos, not one more tool
The easy temptation was to build another dashboard. We decided the opposite: a platform that would sit on top of the stack companies already had, unify it and let anyone on the team ask their data in natural language. No migrations, no replacing anything, no analytics degree. That's how the idea of an AI-native CDP that untangles instead of adding complexity was born.
From an idea to a platform with customers on two continents
Today FLYDE is an AI-powered Customer Data Platform used by brands like Cruz Roja Española, Office Depot Mexico, llaollao, Flexicar and GAME. We're an AWS Partner and part of the ISV Accelerate program, with our platform built on their infrastructure. And we carry the same obsession as day one: that data stops being a problem and becomes the answer.
A trajectory that's accelerating
FLYDE is born
In Madrid, after years building software for brands: the answer to wasted data.
First reference customers
Cruz Roja, llaollao, Flexicar, Blue Banana and GAME trust their customer data to FLYDE.
AWS Partner
FLYDE reaches ISV Accelerate status and is published on AWS Marketplace.
Leap to LATAM
Operations open in Mexico City with Office Depot Mexico as the anchor customer.
FLYDE Brain
The natural-language AI layer: ask your data and activate it from the conversation.
Three convictions we don't negotiate
Always untangle
If a feature adds complexity instead of removing it, it doesn't ship. Technology should work for people, not the other way around.
The data belongs to the customer
Privacy by design. Native GDPR and LFPDPPP compliance, and data that never trains third-party models.
By the customer's side
Every customer has a dedicated CSM. We don't sell software and disappear: we accompany the journey to the result.
One team, many disciplines
FLYDE is built by a multidisciplinary team: technology, marketing and mathematics working on the same problem, customer data.
Engineering & cloud
The real-time platform on AWS: robust, secure and ready to scale with every customer.
Mathematics & data science
The models that predict purchase, churn and customer value. Science applied to margin, not papers.
Marketing & business
We've lived the problem from the customer's side: we talk campaigns, margin and retention, not tables.
Product & design
Untangling is a design decision: every screen exists to answer a business question.
Customer Success
A named CSM for every customer. We don't sell and disappear: we accompany.
Applied AI
Brain and the natural-language layer: AI built in where it adds value, no fluff and no black boxes.
Like where we're going?
Whether you want to be a customer or just get to know us better, we'd love to show you FLYDE from the inside.