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Industry · NGOs & nonprofit sector

From the one-off donation to the member who stays

Street fundraising, web, emergencies, events, legacies: each channel keeps a piece of the donor and none sees the person. FLYDE unites the whole relationship into one profile and turns it into members who stay more years and give better.

One 360° donor · Member churn prevention · Campaign & legacy segmentation

Organizations that already trust FLYDECruz Roja

Each member's pulse, visible

CANCELLATION SIGNALbefore the chargeback · AI MEMBER SIGN-UP MONTHLY GIFTCANCELLATION SIGNAL · AIRETAINED
Cancellation detectedbefore the chargeback · AI
Street + web + emergenciesone single donor
The nonprofit challenge

Thousands of donations. And few known donors.

NGOs accumulate years of campaigns, emergencies and fundraising scattered across the member CRM, donation gateways, email and face-to-face. Each system sees a piece; no one sees the donor.

The one-off donor is lost

They donate in an emergency and never hear from you again, or get three emails from three different teams.

Member cancellation warns too late

The first sign is usually the returned payment; by then the decision is already made.

Street, web and phone don't talk

The member recruited on the street who donates online in an emergency shows up as two different people.

Every campaign starts from scratch

Without reliable segments, everyone is asked the same: the fifteen-year member and the person who once gave €10.

How FLYDE solves it

From the one-off gift to a lasting relationship

FLYDE connects your member CRM, donation gateways, email and fundraising without changing your current systems.

01 · UNIFY

One donor, their whole giving history

Regular gifts, one-off donations, campaigns, events, volunteering and legacies resolve into a single profile per person.

02 · PREDICT

Who will cancel, who can give more

Churn and propensity models flag which members are at risk, who's ready to raise their gift and who will respond to an emergency.

03 · ACTIVATE

Each campaign, to who it should reach

Renewals, gift upgrades and reactivation of dormant donors, activated by email, phone or street from one place.

NGO use cases

What you can do with FLYDE from month one

One 360° donor

Members, one-off donations, events, volunteering and legacies unified into a profile per person.

Cancellation prevention

Detect at-risk members before the payment is returned and act while there's still room.

From one-off to member

Identify those who have donated several times on their own and invite them to become a member at the right moment.

Gift upgrade

Find the members most likely to increase their contribution and ask at the right time.

Reactivating dormant donors

Win back donors who stopped responding with the right cause and channel for each one.

Ask your data

"Which members of 5+ years haven't opened anything this quarter?" FLYDE Brain answers instantly.

The impact on your organization

The known donor sustains the mission

Acquisition, loyalty and major donors: the three revenue levers of the nonprofit sector improve when you know who's behind each donation.

Member retention

Regular giving is your most predictable revenue. Churn models warn you in time about who's at risk and why.

Donor value

Gift upgrades, second donations and emergency appeals aimed at those who genuinely respond.

Legacies & major donors

The longest, most committed relationships, identified: the best candidates for legacies and major gifts.

See these levers in a demo
Shall we start?

Your supporter base, finally in your database

In 15 minutes we show you how to go from the anonymous donation to the known donor with the systems you already have.