Get much more out of HubSpot. And pay for fewer contacts to do it.
FLYDE brings HubSpot the data that doesn't reach it today, from ecommerce to your stores and ERP, and sends back clean lists, AI lead scoring and properties ready for your workflows. Your team keeps working in HubSpot, with better data.
Two reasons to connect it, from the first month
You get much more out of HubSpot
- The whole customer, not just what goes through the CRM. Online orders, in-store purchases, ERP invoicing and advertising join every contact and every company.
- AI lead scoring on every record. Your sales team sees which contacts and accounts are most likely to buy without leaving HubSpot.
- People and companies at once. If you sell to consumers and to businesses, you work both views on the same data, with each account's total value.
And you pay less to do it
- No duplicate contacts. FLYDE unifies the same person even when they appear with several emails, phone numbers or IDs, so you don't pay for them more than once.
- Only mark as marketing contacts the people you will reach. HubSpot bills by marketing contacts; with FLYDE you take the useful audiences to your campaigns, not your whole base.
- Unified data, without upgrading your plan. Unification across all your sources, predictive models and AI to ask your data questions, without paying for a higher data tier or building a data warehouse for it.
HubSpot integration with the rest of your stack, both ways
FLYDE connects to your HubSpot account through its public APIs. You authorize access and syncing starts, with no custom development.
Contacts and companies
The same person, only once.
Contacts, companies and their properties, joined with your purchases, ecommerce and stores.
Customer value, purchase propensity and churn risk as record properties.
Deals
The pipeline with context.
Deals and their pipeline stage, within the profile of every contact and account.
AI lead scoring to prioritize who to call first.
Marketing
Every send, with its result on the profile.
Sends, opens, clicks and unsubscribes from your HubSpot emails.
Deduplicated lists and predictive segments for your workflows.
What HubSpot doesn't see
The customer beyond the CRM.
Ecommerce (Shopify, VTEX, PrestaShop), stores and POS, ERP, advertising and your data warehouse.
A complete view of every contact and account, inside HubSpot.
Three uses that pay for themselves
Lead scoring in HubSpot: call first the people who will buy
FLYDE's lead scoring shows on every contact and deal. Your team prioritizes with data, not by order of arrival.
Retain before you lose
FLYDE spots customers at risk of churning and sends them as a list to a retention workflow. You act in time.
Alert the rep when an account stops ordering
When a company buys less than usual, its risk rises in HubSpot and the workflow alerts whoever owns the account.
What HubSpot teams ask us
Does FLYDE replace HubSpot?
No. Your team keeps working in HubSpot. FLYDE sits on top: it unifies data from all your sources, including the ones outside HubSpot, and sends back lists, lead scoring and properties ready to use.
Do I need HubSpot's data hub if I use FLYDE?
No. FLYDE unifies the customer across all your sources, cleans and deduplicates the data, applies predictive models and AI to ask your data questions, and activates audiences in HubSpot and the rest of your channels. All included, with no separate paid modules, and with a team by your side.
How does FLYDE lower my HubSpot pricing?
Marketing Hub pricing depends on your marketing contacts. FLYDE lowers it in two ways: it unifies the same person even when they appear with several emails, phone numbers or identifiers, so they aren't duplicated; and it lets you take to your campaigns only the contacts worth reaching, so your marketing contacts don't grow out of control.
What data is synced, and in which direction?
From HubSpot, FLYDE receives contacts, companies, deals and your email activity. From FLYDE, HubSpot gets back deduplicated lists and properties such as lead scoring, purchase propensity, customer value or churn risk.
How does FLYDE's lead scoring work in HubSpot?
FLYDE's models score every contact and account by their likelihood to buy, using their full history: purchases, ecommerce, stores, emails and deals. The score reaches HubSpot as a record property, so you can sort lists, assign leads and trigger workflows with it. More on AI lead scoring.
Does it work if I sell to businesses?
Yes. FLYDE works the person record and the account record at the same time, with their contacts and total value, and has churn, value and recommendation models built for B2B too.
Is FLYDE a HubSpot alternative?
Not as a CRM: your team stays in HubSpot. If you're looking at HubSpot alternatives because costs grow with your contacts or because it's missing data from outside the CRM, FLYDE solves both without switching tools: fewer marketing contacts and the complete customer inside HubSpot.
How long does it take to connect?
Connecting is quick: you authorize access with your HubSpot account and syncing starts, with no custom development. With our team alongside you, the first use cases are live in weeks, not quarters.
Is FLYDE a HubSpot partner?
No. FLYDE connects to HubSpot through its public APIs, like any app authorized by your account, and is not affiliated with or sponsored by HubSpot.
HubSpot is a trademark of HubSpot, Inc. FLYDE connects to HubSpot through its public interfaces and is not affiliated with or sponsored by HubSpot.
See how much more HubSpot can give you
A demo with your own account: we show you what data your contacts are missing, how many duplicates you're paying for and which lists you could activate from the first month.
Let's talk