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Marketing Mix Modelling
  • Artificial Intelligence, Customer Data, Marketing, Martech

What Is Marketing Mix Modeling?
Nagivation fingerprinting
  • CDP, Customer Data, Martech

Navigation Fingerprinting: Tracking Anonymous Users Without Cookies
vacaciones de verano
  • Actuality, CDP, Customer Data, Marketing

Smarter Marketing for the Summer Season
The Challenge of Attribution in Omnichannel Marketing
  • Actuality, FLYDE News, Marketing

FLYDE Debuts Thought Leadership Series
Inventory in clothing store
  • Artificial Intelligence, CDP, Customer Experience

Demand Forecasting: The Key to Controlling Your Inventory
lead scoring using AI
  • Artificial Intelligence, CDP, Customer Data

Lead Scoring, Upgraded: How AI is Changing the Game
AWS Badges
  • CDP, FLYDE News, Marketing, Martech

FLYDE Selected for the AWS ISV Accelerate Program
piezas del rompecabezas/ puzzle pieces
  • Artificial Intelligence, Big Data, CDP, Customer Data, Marketing, Martech

Piecing it Together: The Puzzle of Attribution in Omnichannel Marketing
footprints on a beach
  • Artificial Intelligence, CDP, Customer Data, Marketing, Martech

Beyond RFM: Advanced Segmentation with Customer Lifetime Value (CLV) Modeling